C2AE Experiences Strong Growth and Appoints New Director of Marketing and Communications
LANSING—June 13, 2012—C2AE, a full-service architectural, engineering and planning design firm headquartered in Lansing, today announced the promotion of Tobi Lyon to its leadership team as the director of marketing and communications. The announcement was made by C2AE’s chairman and CEO, Bill Kimble.
As director of marketing and communications, Lyon will be responsible for overseeing and executing marketing initiatives to meet the strategic goals and growth objectives of the company. She will create, implement and measure the success of the firm’s comprehensive marketing, communications, business development and public relations programs across various market segments that C2AE serves nationally.
Lyon joined C2AE in April 2011 as business development manager. “Over the past year we have benefited from Tobi’s ability to develop strong relationships and strategic thinking, she has lead initiatives that enabled the firm to expand its presence in several key markets,” said Kimble. “Tobi’s ability to lead the team and apply creative approaches is instrumental in our day-to-day business.”
Lyon joined the firm with 13 years of senior-level experience in marketing, association management, sales, and healthcare. Lyon has received several professional honors and awards throughout her career. In 2010 she was named as one of the “10 Over the Next 10” winners from the Lansing Regional Chamber of Commerce and was the “Top 40 under 40 who Make a Difference” in the state of Wyoming.
Lyon is an active volunteer for numerous non-profit organizations. She serves on the Board of Directors for several organizations including the Rotary Club of Lansing Foundation, Metro YMCA, Chief Okemos Boys Scouts of America Distinguished Citizen, EPIFany Now, and McLaren of Greater Lansing Business Health Partners.
Founded in 1966, with offices in Lansing, Gaylord, Grand Rapids, and Escanaba, C2AE is a diverse, full-service firm that provides civil, mechanical, electrical, and structural engineering, architectural design, surveying, landscape architecture, interior design, construction administration, and other professional design services. C2AE serves local, state and federal governmental agencies, as well as education and health care institutions, industrial businesses, and others within the private sector. For more information, visit www.c2ae.com or call 866.454.3923 to see the difference in C2AE.